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January 2026

28 Jan
TRAIL RUNNING

Voltas do Impossível, sustainability and balance in first place!

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28 Jan
TRAIL RUNNING

Video of the sports event “As Voltas do Impossível” awarded at ART & TUR- International Tourism Film Festival

The video “As Voltas do Impossível, uma história real!” (“Voltas do Impossível, a real story!”) , which was awarded at ART & TUR, aims to showcase the best moments o

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28 Jan
TRAIL RUNNING

2021: A CHALLENGING YEAR FOR THE SPORTS INDUSTRY

2021 was a year of change and adaptation for Cream, but also one of constant learning and evolution. It is undeniable that the sports sector continued to be greatly affected by the

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09 Jan
OUTDOORTRAIL RUNNING

Ecotourism is the best way to promote nature tourism destinations

The growth of outdoor sports, specifically trail running, has been a significant lever for ecotourism, particularly in the interior of Portugal. As a primary reference, we have Vol

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WILD IDEAS

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